Stealing Auto Loans

CU triples loan offer response rate using multichannel digital marketing.

CU triples loan offer response rate using multichannel digital marketing.
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Maintaining Your Leverage in Vendor Relationships

Thinking about tech trends in terms of ‘bottom-line boosters,’ ‘tech to review’ or ‘roadblocks to progress’ can help credit unions be in a better position to negotiate with their providers.

Thinking about tech trends in terms of ‘bottom-line boosters,’ ‘tech to review’ or ‘roadblocks to progress’ can help credit unions be in a better position to negotiate with their providers.
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KPIs for Card Growth

In this video, taped at CUES Directors Conference 2017, Celeste Schwitters gives an excellent overview of four key metrics she thinks credit unions should track to know the health of their card programs. VP/U.S. Financial Sales for Visa, Schwitters discusses acquisition, usage, loyalty and retention

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Time to Tune Up ALM Modeling

c. myers corporation

Monitoring variable rate loans in both rising and falling rate environments is an important “reasonability” check.

Monitoring variable rate loans in both rising and falling rate environments is an important “reasonability” check.
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PR Insight: New Kids on the Block

There have been countless debates, discussions and deliberations on how to best connect with and establish loyalty among millennials over the past several years. However, this generation’s time in the spotlight is coming to a close as a new generation quickly gains notoriety—Generation Z. 

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