Posted by Christopher Stevenson
I don't care enough about Apple to follow the Worldwide Developers Conference. I know Steve Jobs and his colleagues make announcements about the cool stuff Apple is releasing, the press covers it relentlessly, and Apple fans swoon, but I don't follow it closely. Thank goodness for the blogosphere or I'd never have realized how important Steve Jobs' announcements were for the financial services industry. From Jim Bruene's Netbanker:
And to help those millions of new users find useful things to do on their phone, Apple is building a new App Store, accessible directly from the main deck of the iPhone once users download the 2.0 software in July. The App Store will include thousands of applications optimized for the iPhone that can be downloaded over the air.
Some will have a cost, with the developer keeping 70 percent of the revenue, but most are expected to be free. Since there is NO COST to list your app in Apple's App Store, financial services companies should rush to get their app loaded as close to the July 11 launch date as possible.
Good advice. I wonder though, how many CUs will have iPhone Apps available by July 11. Will you be ready?
